Starting your own business can be challenging but also rewarding in the long run. The fact is that you can never be truly rich working for someone. You are only making him or her rich everyday. While you struggle to pay your bills, he is laughing to the bank. It is the hard reality. I’m going to keep it short, straight forward and candid. Let’s dive in.
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First thing first, you need to sit down and think on paper. That is the hardest thing most people avoid. I have been there, done it, made mistakes. Ask yourself the following:
- What type of business would you like to venture into?
- Physical product or services ?
- What industry would you like to get into?
- Then narraw it down to niche— what niche would you like to step into? Don’t be a generalist from start. You can always expand the you gain traction and market share.
- Do you love that niche? If you are not passionate enough when the “storm” comes and it will, you will throw in the towel in a blink of an eye.
- Now ask yourself, how much capital do you have to start? Capital is lifeblood for any business. Analyse all initial capital needed and expense to get off the ground(cost of inventory, rent if it is offline, team or suppliers, preprietary cost, legal, etc) Will it be enough? What if you burn it all, do you have other sources of capital to fall on?
- Who is your ideal customers and how are you going to acquire them?
- Is it profitable? Forecast your revenue and net profit. The latter is what is most important —protect your bottom line. Never forget this borrowed phrase “Turnover is vanit, profit is sanity and cash reality.”
- Who are your competitors? Can you offer something better than they competition does? Look for ways you could improve your product or services.
- How are you going to stand out in the crowd? It is good to be ambitions but most entrepreneurs let their ego overshadow the reality in the markeplace. I was roasted by my competition because I thought “the cake was big for everyone to share” Nope. You don’t want to repeat my mistake.
That said, let’s assume you want to start online business, you may not need much capital (but that depends on the type of online business).
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All you need is:
- A laptop with reliable internet conection
- A running website that show what you offering. Hire someone from upwork or fiveer
- A separate phone for calls if you want to separate business from your private life
- Marketing skills. You can always learn or again hire someone from upwork or fiveer.
- And you are in business. I hope this breakdown helps.
Read also:7 EASY WAYS TO INVEST IN REAL ESTATE IN GHANA-HOW TO GET STARTED
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Read also: Why do Americans leave their luxurious life and move to Ghana?
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Read also: ECO-FRIENDLY HOMES FOR SALE WITH SOLAR IN GHANA
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TAKE AWAY
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